PRO*ACT, America’s leading fresh produce supplier to the foodservice industry announced today that Freedom Fresh, LLC, Miami, FL, has joined the company’s distribution network.
Freedom Fresh, LLC was founded by produce veteran Walter Vazquez, Sr. and his sons Walter, Jr. and Jorge. Together the Vazquez family and their team of produce experts have grown the company to become the premier fresh fruit and vegetable distributor in South Florida. Freedom Fresh provides a full line of conventional, organic and specialty items to wholesale, retail, cruise ship, export and now foodservice customers from its 100,000 square foot state of the art facility.
PRO*ACT is America’s leading distributor of fresh produce to the foodservice industry. For almost two decades, PRO*ACT has been providing foodservice operators with the distinct benefit of streamlining the produce supply chain – offering significant cost benefits and an easy, one call solution to secure the freshest produce from over 70 third-party inspected distribution centers across the United States and Canada.
“As we evaluated our business and the market, we immediately recognized the tremendous opportunity for us in the foodservice segment,” said Jorge Vazquez. “More than ever, foodservice customers today are looking for quality and service, which are precisely the cornerstones upon which we have built our business, so it was a clear progression for us. Once we decided that was our direction, the next logical step was to become a PRO*ACT member because of their reputation, national coverage and programs.”
Walter Vazquez Jr. stated, “We are extremely excited about becoming a PRO*ACT Distributor. With the produce experience we have in the Florida market, our commitment to quality and the excellent programs and support provided by PRO*ACT, we are certain that we will be able to provide foodservice customers with a top quality, new alternative for all of their fresh produce needs.”
“Freedom Fresh is a stellar example of a PRO*ACT distribution company,” stated Max Yeater, PRO*ACT Chief Operating Officer. “With the recent addition to our network of Produce Distribution Center in Jacksonville and our long time distributor Weyand Produce in Tampa, we now have the ability to offer the strength of our sourcing programs, benefits of our food safety initiatives, technology capabilities, and distribution expertise to national and regional multi-unit foodservice customers in the entire state of Florida. The Vazquez family has a long tradition in Florida of commitment to excellence in produce distribution. Our multi-unit customers will benefit greatly from their decision to join PRO*ACT.”
